Thrash til' death
Branding, Packaging, and Event Design
Adobe Illustrator, Photoshop, Indesign, and Sketch up
Creating an experiential marketing pop-up for a Thrasher x Liquid Death collaboration and skate event.
Thrash til' death
2023
Branding, Packaging, and Event Design
Adobe Illustrator, Photoshop, Indesign, and Sketch up
Creating an experiential marketing pop-up for a Thrasher x Liquid Death collaboration and traveling skate event.
The Space
For this project, our class was allowed to use two storage containers as the foundation of our space. I designed a space that was minimally dressed to convey the gritty and unconcerned personalities of both brands. Each container is fully stocked with both brands' products and are made to be in the center of the action. This space would serve as the centerpiece to a slew of other events and skate challenges hosted during the various events.
The Space
For this project, our class was allowed to use two storage containers as the foundation of our space. I designed a space that was minimally dressed to convey the gritty and unconcerned personalities of both brands. Each container is fully stocked with both brands' products and would serve as the centerpiece to a slew of other events and skate challenges.
The inspiration behind...
Developing the branding, deliverables, and physical space for the pop-up.
Taking visual inspiration from vintage Thrasher magazines, the project brief booklet above breaks down all project details including both brands' founders, brand guidelines, a breakdown of the space, and much more. As for the physical collateral, I designed a mock-up for a pop-up specific flavor of Liquid Death water, a skateboard deck, and a t-shirt that would be sold at the event. These products would hypothetically be sold in conjunction with other products from both brands and would be readily available to all attendees.
The inspiration behind...
Developing the branding, deliverables, and physical space for the pop-up.
Taking visual inspiration from vintage Thrasher magazines, the project brief booklet above breaks down all project details including both brands' founders, brand guidelines, a breakdown of the space, and much more. As for the physical collateral, I designed a mock-up for a pop-up specific flavor of Liquid Death water, a skateboard deck, and a t-shirt that would be sold at the event. These products would hypothetically be sold in conjunction with other products from both brands and would be readily available to all attendees.
